Dettaglio Pubblicazione

Nosi C., Corinaldesi L., Piccioni N.; (2025). Exploring user profiles for deadbot adoption: a cluster-based analysis. SIM Track Technology and Innovation Marketing. :SIM CONFERENCE 2025 : The Marketing-Innovation Nexus. Past Insights for Future Challenges,

Deadbots

• 107_sim2025_technology-and-innovation-marketing_68ca3fe83d57a (1).pdf (269,89 kB)